AdWords Demo

Hi!

Glad you made it here. By taking this course you make the first step towards becoming an AdWords professional at Onderdelenwinkel.

In this course, we will teach you the basics of AdWords and how we use AdWords at Onderdelenwinkel to deliver hyper-relevant ads to help people find exactly what they need.

Enjoy your learning experience. And off you go!

AdWords Basics

Let's get you started

Before we discuss how we use AdWords at Onderdelenwinkel, it is very important that you have a profound understanding how AdWords works in general. 

Luckily for us, there is a great course out there already, which provides you with all the information you need. Simply sign up and take the course below.

One more for the basics

Now you already have a good idea of the possibilities of AdWords and it's components. We are mostly working with AdWords Search and Shopping. So, let's now take a closer look at AdWords Search.

Simply go through the following course and take the respective certification.

Time for a test. Ready? Set. Go!

Congratulations! You now have all the basic knowledge of AdWords in general.

To make sure that we are on the same page, answer the following questions. 

If you have at least 80% correct, we will continue your training and dive into the tweaks of AdWords Onderdelenwinkel.

A high CTR usually means that...

  • ... our ad is relevant to the user.
  • ... we have a lot of sales.

Put the following boxes in the correct hierarchical order

  • Account
  • Campaign
  • Adgroup
  • Ad

Are the following statements true or false?

  • Exact keywords are great to identify new search terms that you were not aware of before.
  • Increasing your ad budget always leads to better ad rankings.
  • Adding more keywords to your adgroup can harm your performance.
  • Your landing page influences your ad rankings.

Yes! You did it!

Congratulations!

You finished your first course on the basics of AdWords!

If you scored high enough points, you can now move on to learn what special AdWords tactics at Onderdelenwinkel.


Have fun!