This session will teach the importance of price in impacting sales at retail and ensure learners are able to:
- Understand volume/value sales relationships to pricing.
- Analyze pricing measure impact on volume and value sales.
Frequently Asked Questions
Pricing questions include...
- How is my price positioning against the competition?
- Is the pricing relationship of the items in my portfolio structured best?
- Is the price gap to competition affecting my performance? Should I act?
- Has the change in price affected my performance?
- How am I performing within specific price segments?