Step Six: What Travel Can do for you
One final point for your planning: Even if you’re not in a position to consider travel as part of your life now—include it in your planning.
Realize what travel can do for you: What benefits it can bring to you, your family and your business. Travel isn’t just fun to do for vacation activities: It can also open you and your business up to new opportunities and ideas.
On top of that, travel is a phenomenal way to increase your reach: Whether that’s from going to another city to network at a live event, speak at one or simply explore a new culture—where you may see markets you would never have found if you had stayed at home; let alone knowing first-hand whether or not the infrastructure and culture of the place makes your idea feasible.
Travel also gives you the opportunity to make a difference. For example, Thunder Bay entrepreneur Kyley Blomquist’s travels not only lead to her opening a factory in Kathmandu, Nepal, to supply her unique clothing boutique, Elfarrow Apparel , but when the May 2015 7.3-magnitude earthquake hit in that area of Nepal, she was able to jump immediately into action, using her company (which was still largely functional after the quake) to make and provide tents for earthquake victims with no place to call home.
In addition, she quickly raised over $10,000 in donations from loyal customers in the relatively small city of Thunder Bay, Ontario, reported CBC News, Canada.
Not only that, before supplying tents, she started out by using her factory to provide shelter—and food. “Factory workers initially used the money to buy cooking pots and a big water tank to set up a relief station at the factory and feed the 169 people who were taking refuge there.”
Her workers brought food and medicine to seven of the hardest-hit villages—as well as supplying tents, which cost Blomquist’s company $30 per tent in materials to make (labor was donated).
This young entrepreneur’s superb business model, acumen and planning allowed her to instantly respond to an unforeseeable catastrophe of epic proportions, adjust to the needs and really make a difference. So did being on the spot, and being very much a “hands-on” business owner, whose Kathmandu workers (as well as her store staff) are well-paid, positive, proactive and dedicated. She knew what to do—and was able to do it. She believes in empowering her workers and credits them with providing action and direction with the relief efforts.
Kyley Blomquist remains humble about her involvement in the Nepal earthquake relief efforts: "I think trusting in the local people, their ideas of what actual people need — I just feel really good about that," she said. "They're helping each other. They know what they need most."
It almost seems shallow, after a story like this one, to point out that travel can also be a status symbol that adds to your aura of success—but that is nothing but the truth.
Just make sure that when you are planning your business, you keep all these possibilities in mind. There’s no such thing as planning too big, when you’re following a dream, one or more steps at a time—and including those around you.